{"id":51658,"date":"2023-01-21T08:11:19","date_gmt":"2023-01-21T06:11:19","guid":{"rendered":"https:\/\/www.gpec.ro\/speakeri\/mark-schaefer\/"},"modified":"2023-09-04T11:26:23","modified_gmt":"2023-09-04T08:26:23","slug":"mark-schaefer","status":"publish","type":"speakeri","link":"https:\/\/www.gpec.ro\/en\/speakeri\/mark-schaefer\/","title":{"rendered":"Mark Schaefer"},"content":{"rendered":"<p><a href=\"https:\/\/businessesgrow.com\/\" target=\"_blank\" rel=\"noopener\"><strong>Mark Schaefer<\/strong><\/a> is one of the most appreciated author, speaker and marketing consultant at global level, writing no less than <a href=\"https:\/\/businessesgrow.com\/social-media-marketing-books\/\" target=\"_blank\" rel=\"noopener\"><strong>9 bestselling books<\/strong><\/a>. In his latest book &#8211; <a href=\"https:\/\/www.amazon.com\/Belonging-Brand-Community-Marketing-Strategy\/dp\/1733553398\/\" target=\"_blank\" rel=\"noopener\"><strong><em>Belonging to the Brand: Why Community is the Last Great Marketing Strategy<\/em><\/strong><\/a> &#8211; he addresses the ways in which brands can connect with their customers in the digital environment.<\/p>\n<p><span class=\"HwtZe\" lang=\"ro\"><span class=\"jCAhz ChMk0b\"><span class=\"ryNqvb\">His books are used as textbooks and study materials in over 50 universities, have been translated in 50 universities, have been translated into 15 languages and can be found in over 750 libraries worldwide.\u00a0<\/span><\/span><\/span><\/p>\n<div id='gallery-1' class='gallery galleryid-51658 gallery-columns-5 gallery-size-thumbnail'><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon portrait'>\n\t\t\t\t<a href='https:\/\/www.gpec.ro\/en\/speakeri\/mark-schaefer\/hero_belonging-2\/'><img decoding=\"async\" width=\"150\" height=\"150\" src=\"https:\/\/www.gpec.ro\/wp-content\/uploads\/2023\/01\/hero_belonging-150x150.png\" class=\"attachment-thumbnail size-thumbnail\" alt=\"Why Community is the Last Great Marketing Strategy - https:\/\/businessesgrow.com\/belonging-to-the-brand\/\" aria-describedby=\"gallery-1-50709\" srcset=\"https:\/\/www.gpec.ro\/wp-content\/uploads\/2023\/01\/hero_belonging-150x150.png 150w, https:\/\/www.gpec.ro\/wp-content\/uploads\/2023\/01\/hero_belonging-324x324.png 324w, https:\/\/www.gpec.ro\/wp-content\/uploads\/2023\/01\/hero_belonging-100x100.png 100w\" sizes=\"(max-width: 150px) 100vw, 150px\" \/><\/a>\n\t\t\t<\/div>\n\t\t\t\t<figcaption class='wp-caption-text gallery-caption' id='gallery-1-50709'>\n\t\t\t\tBelonging to the Brand\n\t\t\t\t<\/figcaption><\/figure><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon portrait'>\n\t\t\t\t<a href='https:\/\/www.gpec.ro\/en\/speakeri\/mark-schaefer\/rebellion-2\/'><img decoding=\"async\" width=\"150\" height=\"150\" src=\"https:\/\/www.gpec.ro\/wp-content\/uploads\/2023\/01\/rebellion-150x150.png\" class=\"attachment-thumbnail size-thumbnail\" alt=\"\" aria-describedby=\"gallery-1-50715\" srcset=\"https:\/\/www.gpec.ro\/wp-content\/uploads\/2023\/01\/rebellion-150x150.png 150w, https:\/\/www.gpec.ro\/wp-content\/uploads\/2023\/01\/rebellion-324x324.png 324w, https:\/\/www.gpec.ro\/wp-content\/uploads\/2023\/01\/rebellion-100x100.png 100w\" sizes=\"(max-width: 150px) 100vw, 150px\" \/><\/a>\n\t\t\t<\/div>\n\t\t\t\t<figcaption class='wp-caption-text gallery-caption' id='gallery-1-50715'>\n\t\t\t\tMarketing Rebellion\n\t\t\t\t<\/figcaption><\/figure><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon portrait'>\n\t\t\t\t<a href='https:\/\/www.gpec.ro\/en\/speakeri\/mark-schaefer\/hero-cumulative-2\/'><img decoding=\"async\" width=\"150\" height=\"150\" src=\"https:\/\/www.gpec.ro\/wp-content\/uploads\/2023\/01\/hero-cumulative-150x150.png\" class=\"attachment-thumbnail size-thumbnail\" alt=\"\" aria-describedby=\"gallery-1-50713\" srcset=\"https:\/\/www.gpec.ro\/wp-content\/uploads\/2023\/01\/hero-cumulative-150x150.png 150w, https:\/\/www.gpec.ro\/wp-content\/uploads\/2023\/01\/hero-cumulative-324x324.png 324w, https:\/\/www.gpec.ro\/wp-content\/uploads\/2023\/01\/hero-cumulative-100x100.png 100w\" sizes=\"(max-width: 150px) 100vw, 150px\" \/><\/a>\n\t\t\t<\/div>\n\t\t\t\t<figcaption class='wp-caption-text gallery-caption' id='gallery-1-50713'>\n\t\t\t\tCumulative Advantage\n\t\t\t\t<\/figcaption><\/figure><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon landscape'>\n\t\t\t\t<a href='https:\/\/www.gpec.ro\/en\/speakeri\/mark-schaefer\/hero_book_i7lcwc-1-1-2\/'><img decoding=\"async\" width=\"150\" height=\"150\" src=\"https:\/\/www.gpec.ro\/wp-content\/uploads\/2023\/01\/hero_book_i7lcwc-1-1-150x150.jpg\" class=\"attachment-thumbnail size-thumbnail\" alt=\"\" aria-describedby=\"gallery-1-50711\" srcset=\"https:\/\/www.gpec.ro\/wp-content\/uploads\/2023\/01\/hero_book_i7lcwc-1-1-150x150.jpg 150w, https:\/\/www.gpec.ro\/wp-content\/uploads\/2023\/01\/hero_book_i7lcwc-1-1-324x324.jpg 324w, https:\/\/www.gpec.ro\/wp-content\/uploads\/2023\/01\/hero_book_i7lcwc-1-1-100x100.jpg 100w\" sizes=\"(max-width: 150px) 100vw, 150px\" \/><\/a>\n\t\t\t<\/div>\n\t\t\t\t<figcaption class='wp-caption-text gallery-caption' id='gallery-1-50711'>\n\t\t\t\tKnown\n\t\t\t\t<\/figcaption><\/figure><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon portrait'>\n\t\t\t\t<a href='https:\/\/www.gpec.ro\/en\/speakeri\/mark-schaefer\/book_contentcode-130x200-2\/'><img decoding=\"async\" width=\"130\" height=\"150\" src=\"https:\/\/www.gpec.ro\/wp-content\/uploads\/2023\/01\/book_contentcode-130x200-1-130x150.png\" class=\"attachment-thumbnail size-thumbnail\" alt=\"\" aria-describedby=\"gallery-1-50701\" \/><\/a>\n\t\t\t<\/div>\n\t\t\t\t<figcaption class='wp-caption-text gallery-caption' id='gallery-1-50701'>\n\t\t\t\tThe Content Code\n\t\t\t\t<\/figcaption><\/figure><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon portrait'>\n\t\t\t\t<a href='https:\/\/www.gpec.ro\/en\/speakeri\/mark-schaefer\/book_roi-130x200-2\/'><img decoding=\"async\" width=\"130\" height=\"150\" src=\"https:\/\/www.gpec.ro\/wp-content\/uploads\/2023\/01\/book_roi-130x200-1-130x150.png\" class=\"attachment-thumbnail size-thumbnail\" alt=\"\" aria-describedby=\"gallery-1-50703\" \/><\/a>\n\t\t\t<\/div>\n\t\t\t\t<figcaption class='wp-caption-text gallery-caption' id='gallery-1-50703'>\n\t\t\t\tReturn On Influence\n\t\t\t\t<\/figcaption><\/figure><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon portrait'>\n\t\t\t\t<a href='https:\/\/www.gpec.ro\/en\/speakeri\/mark-schaefer\/book_socmedexplained-130x200-2\/'><img decoding=\"async\" width=\"130\" height=\"150\" src=\"https:\/\/www.gpec.ro\/wp-content\/uploads\/2023\/01\/book_socmedexplained-130x200-1-130x150.png\" class=\"attachment-thumbnail size-thumbnail\" alt=\"\" aria-describedby=\"gallery-1-50705\" \/><\/a>\n\t\t\t<\/div>\n\t\t\t\t<figcaption class='wp-caption-text gallery-caption' id='gallery-1-50705'>\n\t\t\t\tSocial Media Explained\n\t\t\t\t<\/figcaption><\/figure><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon portrait'>\n\t\t\t\t<a href='https:\/\/www.gpec.ro\/en\/speakeri\/mark-schaefer\/book_taotwitter-130x200-2\/'><img decoding=\"async\" width=\"130\" height=\"150\" src=\"https:\/\/www.gpec.ro\/wp-content\/uploads\/2023\/01\/book_taotwitter-130x200-1-130x150.png\" class=\"attachment-thumbnail size-thumbnail\" alt=\"\" aria-describedby=\"gallery-1-50707\" \/><\/a>\n\t\t\t<\/div>\n\t\t\t\t<figcaption class='wp-caption-text gallery-caption' id='gallery-1-50707'>\n\t\t\t\tThe TAO of Twitter\n\t\t\t\t<\/figcaption><\/figure><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon portrait'>\n\t\t\t\t<a href='https:\/\/www.gpec.ro\/en\/speakeri\/mark-schaefer\/book_borntoblog-130x200-2\/'><img decoding=\"async\" width=\"130\" height=\"150\" src=\"https:\/\/www.gpec.ro\/wp-content\/uploads\/2023\/01\/book_borntoblog-130x200-1-130x150.png\" class=\"attachment-thumbnail size-thumbnail\" alt=\"\" aria-describedby=\"gallery-1-50699\" \/><\/a>\n\t\t\t<\/div>\n\t\t\t\t<figcaption class='wp-caption-text gallery-caption' id='gallery-1-50699'>\n\t\t\t\tBorn to Blog\n\t\t\t\t<\/figcaption><\/figure>\n\t\t<\/div>\n\n<p><span style=\"font-weight: 400;\">This year, Mark was named the 3rd most influential Digital Marketing expert in the world by Brand24 and is in the Top 10 most &#8220;re-tweeted&#8221; Marketing experts on Twitter.<\/span><\/p>\n<p><a href=\"https:\/\/businessesgrow.com\/blog\/\" target=\"_blank\" rel=\"noopener\"><strong>His blog<\/strong><\/a> is among top 1% most read blogs in the world and his podcast\u00a0 &#8211; <a href=\"https:\/\/businessesgrow.com\/podcast-the-marketing-companion-2\/\" target=\"_blank\" rel=\"noopener\"><em><strong>The Marketing Companion<\/strong><\/em><\/a> &#8211; is among top 10 marketing podcasts on iTunes.<\/p>\n<p><span style=\"font-weight: 400;\">Mark teaches graduate marketing courses at Rutgers University and is specialised in Marketing Strategy and Social Media.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Mark is a Keynote Speaker at some of the most prestigious conferences in the world, as well as in the academic environment at renowned Universities such as: Oxford, Princeton or Carnegie-Mellon.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Mark is invited as a Marketing Expert to comment and express his opinions on TV shows or through press articles, on established media channels such as: CNN, The Wall Street Journal, The New York Times or CBS News.<\/span><\/p>\n<p><img decoding=\"async\" class=\"aligncenter wp-image-50720\" src=\"https:\/\/www.gpec.ro\/wp-content\/uploads\/2023\/01\/Mark-Featured-In.jpg\" alt=\"\" width=\"500\" height=\"375\" srcset=\"https:\/\/www.gpec.ro\/wp-content\/uploads\/2023\/01\/Mark-Featured-In.jpg 882w, https:\/\/www.gpec.ro\/wp-content\/uploads\/2023\/01\/Mark-Featured-In-300x225.jpg 300w, https:\/\/www.gpec.ro\/wp-content\/uploads\/2023\/01\/Mark-Featured-In-768x576.jpg 768w, https:\/\/www.gpec.ro\/wp-content\/uploads\/2023\/01\/Mark-Featured-In-416x312.jpg 416w\" sizes=\"(max-width: 500px) 100vw, 500px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">Among the clients that benefit form his consultancy services are included start-ups and small businesses as well as global companies or institutions: Adidas, Cisco, Johnson &amp; Johnson, Dell, Pfizer, The U.S. Air Force and UK Government.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">For the first time in Romania, Mark Schaefer will speak from the GPeC SUMMIT stage on the 31st of October, in Bucharest about Marketing New Realities: The Most Human Company Wins.<\/span><\/p>\n<p><strong><a href=\"https:\/\/www.gpec.ro\/achizitie-bilete-gpec-summit-octombrie\/\" target=\"_blank\" rel=\"noopener\">Did you get your ticket?<\/a><\/strong><\/p>\n","protected":false},"featured_media":50680,"menu_order":29,"template":"","categories":[],"product_cat":[235],"acf":[],"jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/www.gpec.ro\/en\/wp-json\/wp\/v2\/speakeri\/51658"}],"collection":[{"href":"https:\/\/www.gpec.ro\/en\/wp-json\/wp\/v2\/speakeri"}],"about":[{"href":"https:\/\/www.gpec.ro\/en\/wp-json\/wp\/v2\/types\/speakeri"}],"version-history":[{"count":5,"href":"https:\/\/www.gpec.ro\/en\/wp-json\/wp\/v2\/speakeri\/51658\/revisions"}],"predecessor-version":[{"id":54205,"href":"https:\/\/www.gpec.ro\/en\/wp-json\/wp\/v2\/speakeri\/51658\/revisions\/54205"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.gpec.ro\/en\/wp-json\/wp\/v2\/media\/50680"}],"wp:attachment":[{"href":"https:\/\/www.gpec.ro\/en\/wp-json\/wp\/v2\/media?parent=51658"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.gpec.ro\/en\/wp-json\/wp\/v2\/categories?post=51658"},{"taxonomy":"product_cat","embeddable":true,"href":"https:\/\/www.gpec.ro\/en\/wp-json\/wp\/v2\/product_cat?post=51658"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}